Content Marketing
Prompts for creating blog posts, articles, case studies, and other content.
Blog post outline
Create a detailed blog post outline: Topic: [what you want to write about] Target reader: [who is this for] Their problem/question: [what they need help with] Our angle/expertise: [our unique perspective] Desired length: [word count] Call to action: [what should they do after reading] Create an outline including: 1. Compelling headline options (3 alternatives) 2. Hook/introduction approach 3. Main sections with subheadings 4. Key points to cover in each section 5. Examples or evidence to include 6. Conclusion and call to action 7. Suggested internal/external links Make it scannable and valuable, not fluffy.
Tip: A good outline makes writing 10x faster. Spend time here before drafting.
Case study structure
Help me write a case study: Client: [name or anonymous description] Industry: [their sector] Their challenge: [problem they faced] Our solution: [what we did] Results achieved: [outcomes, ideally with numbers] Timeline: [how long it took] Quote from client: [if available] Create a case study structure: 1. Compelling headline that leads with results 2. Executive summary (2-3 sentences) 3. The challenge section 4. Our approach/solution section 5. Results and impact section 6. Key takeaways 7. Call to action Make it credible and specific. Avoid vague claims.
Content repurposing plan
Help me repurpose this content into multiple formats: Original content: [describe or paste the content] Content type: [blog post/webinar/guide/etc.] Key messages: [main points] Target audience: [who it's for] Platforms we use: [LinkedIn, email, website, etc.] Create a repurposing plan: 1. Social media posts (5 different angles) 2. Email newsletter snippet 3. Short video script (60 seconds) 4. Infographic outline 5. Quote graphics (3 key quotes) 6. LinkedIn article adaptation 7. Podcast talking points Maximise reach without creating from scratch each time.
Thought leadership article
Help me write a thought leadership piece: Topic/trend: [what you want to comment on] My position: [your perspective or opinion] My experience: [what qualifies you to speak on this] Target publication/platform: [where this will appear] Target reader: [who you're trying to influence] Create: 1. Attention-grabbing headline 2. Opening hook that establishes relevance 3. Your main argument (clear thesis) 4. Supporting points with evidence 5. Counter-arguments and your response 6. Practical implications for the reader 7. Memorable conclusion Make it opinionated and substantive, not generic commentary.
Content calendar ideas
Generate content ideas for my business: Business: [what you do] Target audience: [who you're trying to reach] Their main challenges: [problems they face] Our expertise areas: [what we know well] Content formats we can produce: [blog, video, podcast, etc.] Posting frequency: [how often] Generate: 1. 12 blog post ideas (one per month) 2. 4 cornerstone/pillar content ideas 3. 8 quick tips or how-to posts 4. 4 opinion/trend pieces 5. 4 customer-focused content ideas (FAQs, case studies) 6. Seasonal/timely content opportunities Include a mix of awareness, consideration, and decision-stage content.
Social Media
Prompts for creating engaging social content across platforms.
LinkedIn post from article
Tip: The first line is crucial on LinkedIn. Make it stop the scroll.
Social media content batch
Social proof post
Hashtag strategy